The accord between El Corte Inglés, benchmark of Spanish commerce, and Alibaba, the digital giant from China, is welcomed by both partners with such a great enthusiasm one would think it was marriage made in heaven. El Corte Inglés press releases are rosy and replete with optimism. The partners present the accord as the answer to Jeff Bezos’ dominant position in global e-commerce.
Would Pablo Isla of the global fashion giant Inditex be Best Performing CEO in the world if his company weren’t eco-friendly? Surely not! Performance on environmental, social and corporate governance (ESG) issues makes up 20% of a CEO's overall score per Harvard Business Review. It's about "CEO activism", crucial in Isla's achievement of the title of the world's Best CEO in 2017 and 2018