The new Zara in town
by Jack Wright
Photos on inauguration day: Rose Maramba
The world’s biggest Zara store is lodged on four floors – counting the basement in – of the Edificio España which many are now prone to call the Hotel Riu Plaza España, on 84 Gran Via, even though the hotel occupies just a part — albeit a large part — of the building. It’s a prime area in central Madrid, right across from Plaza España, itself the biggest plaza in Spain.
Since its inauguration last 8 April, the Zara megastore has been converted, perhaps inadvertently – or is it? – into a tourist attraction! There are several factors contributing to this phenomenon.
It helps also that this Zara, and its sister-store Stradivarius on the west wing of Edificio España, were the first Inditex stores to be opened immediately after heiress Marta Ortega assumed her post on 1 April 2022 as non-Executive Chairperson of Inditex, the world’s largest apparel retailer.
Where the public is concerned, the Zara at Plaza España marks Marta Ortega’s debut in the stratosphere of Inditex’s hierarchy. And they simply must see it for themselves.
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